UVL offers the events organiser access to its member venues via its comprehensive marketing campaign. By exhibiting at key national and international trade exhibitions, producing an annual brochure and offering a comprehensive website, UVL allows the events organiser to accurately search for suitable venues to meet their event criteria. Direct access to all member venues is guaranteed at all times streamlining communication and ensuring clarity.
Year on year, UVL continues to expand its marketing activity in terms of spend, direction and target markets. Future years will see UVL continue this expansion in line with the future strategy of the organisation and will include further expansion into the wider international markets.
12 - 14 February
Earls Court, London Stand L101
20 – 22 February
Earls Court, London Stand L101
28 – 29 March
Business Design Centre, Islington London Stand D23
One of the main marketing tools UVL produces is the brochure of member venues each year. Revised each year, the award winning brochure offers a simple easy-to-use method of choosing a location for any event. Including a capacity reference key called What’s the occasion; an individual page focusing on each venue, each section is inter-linked allowing easy reference and offers the even planner direct access to their chosen venue at all times. The brochure also lists caterers and event suppliers (floral design, production, music and entertainment companies) that are most listed at the member venues, offering the organiser a wide range of choice and expertise.
The other main marketing tool UVL has in its portfolio is its website www.uniquevenuesoflondon.co.uk. The website guides event planners through each member venue giving them the opportunity to select venues by occasion or by location and therefore developing their unique portfolio to choose from. Due to success of the previous website and the demand for event planners to use this tool, UVL launched this new website which offers a variety of new tools to aid the event planner even further and to facilitate the discussion forums between member venues which are found of great value to assist the daily running of their businesses.
On 2nd October 2006, the third annual UVL showcase took place at one of the member venues – Middle Temple. This spectacular location hosted over 200 guests, giving them the opportunity to not only experience Middle Temple but to meet over 60 other venues under one roof whilst enjoying a selection of hospitality, entertainment and production all hosted by a variety of supporting caterers and event suppliers. The ideal opportunity to experience London’s finest in one evening. This annual client event is the ideal opportunity to experience London's finest in one evening. The date and venue for the 2007 client showcase will be announced shortly.