Year on year, UVL continues to expand its marketing activity in terms of spend, direction and target markets. Future years will see UVL continue this expansion in line with the strategy of the organisation and will include further expansion into the wider international markets.
Meetings Show UK
BNC Global Events Showcase
Each year, UVL produces a brochure featuring all the member venues. This award winning brochure offers a simple easy-to-use method of choosing a location for any event. Including a capacity reference key called What’s the occasion; an individual page focusing on each venue, each section is inter-linked allowing easy reference and offers the even planner direct access to their chosen venue at all times. The brochure also lists caterers and event suppliers (floral design, production, music and entertainment companies) that are most listed at the member venues and that have chosen to advertise in that year, offering the organiser a wide range of choice and expertise.
Continually updated, the website guides event planners through each member venue giving them the opportunity to select venues by occasion or by location to develop their unique portfolio. Due to success of the previous website and the demand for event planners to use this tool, in 2008 UVL launched the advanced search facility allowing the event planner to search in excess of 200 event venues in addition to facilitating discussion forums between member venues which are found of great value to assist the daily running of their businesses.
UVL Annual Expo Event
The UVL annual Expo takes place at one of the member venues each year. Each location gives clients the ability to meet over 80 other venues under one roof whilst enjoying a selection of hospitality, entertainment and production all hosted by a variety of supporting event suppliers. The ideal opportunity to experience London’s finest venues in one day. Previous hosts have included the Royal Opera House, The Science Museum, the Brititsh Museum, Somerset House and Vinopolis.