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Madame Tussauds London partners with Big Bus Tours

Wednesday, September 25, 2019 - 10:15

Madame Tussauds, has recently agreed to further its partnership with Big Bus in London and offer transfers to its event clients and guests.

After seeing a rise in requests for assistance with transport, the company was spurred on to develop their events offering to reflect this. This new double-decker opportunity is available at Madame Tussauds as well as the rest of their venue portfolio, for any type of event.

Madame Tussauds (and parent company Merlin Events) have had a commercial partnership with Big Bus since 2016, creating fantastic experiences for guests looking to enjoy everything London has to offer from Merlin’s Magical London to Big Bus tours around the city.

Matt Worthington from Merlin Events, said: “Our event spaces offer a private experience in some of London’s most famous landmarks including Madame Tussauds. This advanced partnership with Big Bus tours goes towards enhancing that experience, while at the same time making it easier and more memorable for guests getting to their party.”

While Madame Tussauds already benefits from brilliant public transport links, the objective is to ensure they offer as many solutions and enable organisers to make transport an integral part of the event for guests. The conversation started initially when a client wanted to bring staff from several separate London offices and the team began to explore how best to deliver that event experience for them.

Anticipating positive feedback from guests, the partnerships offering has been extended to all event types including Christmas parties. Clients can choose a transfer only, opt to include a sightseeing guide, or even add drinks and hospitality to get guests in the mood during the journey.

Hazel McGuire, Head of Marketing at Big Bus Tours, said: “We provide groups with private tours throughout the year and our extended partnership is an exciting addition to this. We can provide transport to and from Madame Tussauds, a full city tour or a combination of both and we’re excited to offer guests the opportunity for such a unique experience.”