Lorraine Thorne has been appointed Venue Sales Manager at The Royal Horticultural Halls, London.
Previous roles include head of sales for the Imperial War Museum, London, and five years in event management for the Natural History Museum, London.
Reporting to the head of commercial operations and with a supporting staff of three, Thorne’s role will be to manage event space sales and planning of events in the Royal Horticultural Halls, sourcing and contracting event service suppliers and overseeing marketing activity.
Situated in central London, the Royal Horticultural Halls was opened in 1904 by HM King Edward VII and HM Queen Alexandra. Once host to botanic art exhibitions held by the Royal Horticultural Society, the versatile Lindley Hall and Lawrence Hall now play host to prestigious contemporary events, from fashion shows to weddings, art exhibitions, car auctions, big-brand conferences and major entertainment artistes.
Speaking of her appointment, Ms Thorne said: “I am massively excited to have joined the team at the Royal Horticultural Halls. With its central London location and hugely versatile space coupled with a prestigious backdrop, the venue caters for such a wild variety of events and conferences, not a single day will be the same as the last, so it’s a hugely exhilarating challenge.”