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Phenomenal Floristry

Thursday, November 7, 2019 - 13:00

‘Flower Power’ needn’t only be a slogan of the 1960s and 70s, with many unique venues across London regularly hosting a variety of floral-inspired events, from weddings and dinners to Christmas parties and company gatherings.

Boasting fresh scents and striking colours, floral arrangements add an extra ‘wow’ factor to any event, and allow guests to not only stop and smell the roses but be surrounded by them for an entire day or evening.

Here are five stunning venues that provide the perfect setting for creative floristry:

Natural History Museum

Gorgeous florals add a touch of vibrancy, colour, texture and aromas to any event, and the Natural History Museum’s extensive variety of galleries and event spaces is truly inspiring, from treelined receptions in Hintze Hall to seasonal weddings featuring fresh clippings and table centre pieces. With the already incredible backdrop of the museum itself adding impactful visuals for everything from private parties to gala dinners and weddings, the events team works closely with its clients and a list of the industry’s finest floral suppliers to build imaginative displays.

Somerset House

Somerset House’s 12 varied and impressive blank canvas event spaces provide the perfect opportunity to get innovative with floristry. Somerset House has a wonderful selection of accredited florists on its list who will bring your creative concepts to life. From underground tunnels to contemporary raw spaces and large galleries, there will always be a space available that suits your brief.

Whether it’s a brand activation, summer or winter reception or an intimate dinner, Somerset House’s clients love to use floristry to enhance their event space; with wonderful large windows, balconies, outdoor areas and long arched corridors, there is always an opportunity within every event at Somerset House to complement the space.

Photo credit: Gomes Photography

The Royal Institute of British Architects

RIBA provides the ideal space for seasonal floristry. One recent event featured a mix of autumnal flowers in bright and rusty tones. The venue incorporated a mix of different ferns which worked beautifully with the art deco building, and used geometric gold stands and brass terrariums as vases which were reflective of some of the feature details within RIBA, especially in the Florence Hall. They stood out against the impressive brass windows, and RIBA achieved its aim for the flowers to complement their regal surroundings. Further, a mix of tall and short arrangements added height and depth to the room and tables.

Photo credit: Guyan Gurung Photography

Royal Museums Greenwich

The Queen’s House is a truly unique, iconic and stylish wedding venue. Conceived as a ‘House of Delight’ for James I’s Queen, this exquisite former royal residence is set in the green and leafy surroundings of Greenwich Park, with spectacular views across the gardens of historic Greenwich to the River Thames, as well as the contrasting skyscrapers of Canary Wharf and beyond. 

Exceptional floristry makes each event at the Queen’s House unique. The events team works with an outstanding selection of creative suppliers to help tailor every detail to the client and helps to host a wide variety of events, including cultural weddings that feature large sculptures and colourful flowers.

National Theatre

From table arrangements to full-on installations, flowers have the ability to really transform a venue. Since relaunching the venue just over a year ago, The Deck at the National Theatre has seen some phenomenal floral displays.

In the venue’s modern, blank canvas space, bold ceiling displays work well when hung in the centre of the room. Flower walls are also very popular, as they not only bring a softness and pop of colour to an otherwise plain wall but also make for perfect Instagram moments. However, not everything is big and bold, and a recent wedding saw a modern and understated display of greenery hung from the ceiling and along the window frames.

Although fresh flower displays are very popular, fake flowers are being increasingly requested. Set in terrariums which can be reused over and over again, fake flowers are a nice touch for clients that don’t want to spend a vast amount on floristry or are particularly environmentally conscious.

For more inspiring venues which can host wonderful floral displays, please click here: